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Eventually, the team decided to give Fomo a try. They saw that Fomo would give their store a healthy stream of live notifications by displaying them on the corner of their site with the action of their choosing.
Ekster currently has the Shopify purchases made in real time and judge. Other examples of what can be displayed are someone subscribing to an email list, an image posted on Instagram, amount of viewers on the website, etc. See the magic for yourself. What Does This All Mean What this does is engages the customer with the store.
They can see what is happening in real time and build trust that others are visiting and purchasing too.